4LegalLeads.com Makes the Inc. 5000 by Helping Law Firms Grow During the Pandemic 2020 was an unexpected year of success…
MQL vs SQL: Differences and Strategies Needless to say, lead generation is an essential part of client acquisition — but…
Demand Generation vs. Lead Generation B2B marketers may often confuse “demand generation” and “lead generation.” Demand generation creates interest for…
Lead Prospecting: What It Is and How It Works A lead funnel is intended to improve a brand’s visibility in…
Tracking Leads: Why It’s Important for Your Business and How It Works Lead tracking is a process through which sales…
Questions to Build Rapport With New Clients Developing rapport with someone refers to creating a sense of harmony, camaraderie, and…
Lead Quality: What Is It and How to Measure It Lead quality is an estimate of how likely a lead…
What Is the Difference Between Sales and Business Development? The terms “business development” and “sales” are sometimes used interchangeably by…
Lead Sourcing 101: Everything You Need to Know About Lead Sourcing and Why It’s Important If you own a small…
Lead Nurturing: What It Is, Why It’s Important, and Top Tactics for Success Lead nurturing is the practice of establishing,…
How to Write a Follow-Up Email After Your First Client Meeting Taking the time to write a follow-up email or…
Can Small Businesses Survive Gentrification? Gentrification is a complex process that can bring both positive and negative changes to a…